In a context of rapprochement between the Aviva and Aéma groups, Abeille Insurance It has launched a major transformation plan in 2022. The group has chosen to rely on OKR method (Objectives & Key Results) in order to bring together, collaborate and engage all the teams around the setting in work of the strategic plan.
To help the organization achieve its moving from strategic vision to execution, To support the General Management Committee and to raise awareness among managers, the Abeille Assurances group has turned to talenco.
Angéline Derache, As Director of Cabinet of the CEO of Abeille Assurances, responsible for Strategy, Communication and CSR, she enlightens us on the context, the support and the results of the implementation of the OKRs methodology within the Abeille Assurances group.
In what context and for which key objectives did you implement the OKRs method?
A.D. We have implemented OKRs (Objectives & Key Results) at Abeille Assurances because we were in a period of total transformation.
Abeille Assurances was formerly Aviva France. It was acquired by a new shareholder who is part of the Aéma Group. This change of shareholder, change of CEO, triggered a an important period of transformation.
We decided to implement the OKRs method at that time in order to implement our strategic plan with an action plan that was implemented over 18 months.
Why did you choose talenco to help you implement OKRs?
A.D. talenco was already deploying a program of support and training for managers before our arrival.
At the moment when the question arose of «how to deliver the strategy, how to have a very effective execution of the strategy», The OKRs method has emerged as the most appropriate one.
We had exchanged them with Jean Baptiste Gouin, CEO of talenco, who introduced us to this OKRs methodology and convinced us that it would allow us to see quite concretely how the strategy is being delivered.
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Do the results obtained through OKRs meet your expectations in terms of strategy?
A.D. We have deployed the OKRs method to 180 managers and executives.
Among the goals we had set ourselves were, among others: change the company culture and to be oriented towards the execution of the strategy, We are indeed seeing the first results.
We had an important 18-month transformation plan. We really went through all those stages. We Iconic successes Including the fact of internalizing a number of services. I think that this is truly the method that could have brought us this!
And then The best measure of success is that we have decided to continue applying the OKRs methodology for the implementation of this strategic plan..
Any advice to share with companies interested in OKRs to guide their strategy?
If I were to give advice to people who want to start using OKRs, I think that The subject of accompaniment is important.
One can have a «reading" by the book »And try to implement the method in the Google way, but that’s not exactly it! The OKRs method is really a management method. And To implement this management method, it is good to have someone to guide you..
When it is applied, it does not immediately produce the desired effects because it must be adapted to each organization. The support provided by talenco allowed us to gain experience and explain the importance of remaining faithful to the method. and rigorous in its application.
Some advice on OKRs: don’t go it alone, because starting with support from the very beginning is important. And even when you gain a little more autonomy, small reminders from time to time are always necessary!
Interviews conducted by Cyrille Chaudoit, Co-founder of talenco, on the occasion of the OKR Forum France 2023. Many thanks to Angéline for her testimony!
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