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From Accor to Club Med, through Manpower, Orange and La Voix du Nord, the firm talenco supports the strategic, managerial and technological transformations of large companies in the services, media and IT sectors.
Service, IT and media companies operate in an environment where usage patterns, technologies and customer expectations are changing at a rapid pace.
AI is further accelerating this dynamic, but the transformation is not limited to technology: it requires changes in the mindset of society as well. clarify priorities, adapt organizations, evolve skills and preserve the quality of the human relationship.
Artificial intelligence is already transforming business processes, the back-office, customer relations, commercial activities, marketing, and content production.
The challenge now is to move from sporadic experiments to useful, secure, and integrated practices that align with business priorities. This requires a clear governance, business use cases, controlled experimentation, and strong involvement from managers.
In organizations that are often multi-disciplinary, multi-site, or subject to strong market changes, the strategy must be translated into simple priorities and concrete actions.
Governance, management, measurable objectives and accountability become essential. The experiences of SGS, Ulys or France TV also show the The key role of managers in relaying the vision, arbitrating, and creating alignment as close to the ground as possible.
Digitalization and AI are changing customer expectations: more personalization, simplicity, responsiveness, and continuity across channels.
In the media, they also disrupt the production, distribution and consumption of content.
Companies must therefore evolve their offerings and sometimes their business models., Without losing the quality of service, the trust and the uniqueness that form their value.
The hybridization of work, the acceleration of transformations, the multiplication of projects and the new expectations of employees are profoundly changing the role of the manager. The manager must give meaning, create clarity, foster cooperation and support the teams in uncertainty.
QVCT, listening, co-construction and collective rituals become levers of performance as well as of commitment and loyalty.
Technological developments transform expected expertise and shift added value towards new activities.
Companies must identify skills that become critical, organize upskilling and reskilling, and develop transversal capabilities. Critical thinking, collaboration, leadership, project management and AI mastery.
For managers, understanding the uses and limitations of AI also becomes a leadership skill.
The increase in competence is a key component of transformation. (…) Training managers is essential to support teams.
Vincent GILLET, Deputy Secretary General | AFNOR
Since 2012, the consulting and training firm has been talenco supporting the transformation of major players in the services, media, and IT sectors.
Need to exchange ideas with our experts?
Raphaël KATTAN |Managing Director
What are the main transformation challenges in services, IT and media?
These sectors must combine technological innovation, performance, and quality of service. Priorities include the integration of AI, the evolution of service models and content, strategic execution, managerial transformation, and the rapid adaptation of skills.
How is artificial intelligence transforming service companies and the media?
AI automates certain tasks, improves customer relations, supports content production, and speeds up decision-making. However, its deployment requires clear governance, useful use cases, secure experimentation, and support for employees and managers.
Why is strategic alignment particularly important in these sectors?
Service, IT and media companies are often multi-disciplinary and face rapid changes. Translating strategy into concrete priorities, empowering managers and driving measurable results helps avoid dispersion and accelerate execution.
What role do managers play in the transformations of services, IT and media?
Managers are the link between strategy and the field. They give meaning, arbitrate priorities, accompany new uses, and maintain the collective. Therefore, they must be supported and trained in new management practices, digital transformations, and AI.
What skills should be developed to support the transformation of these sectors?
Beyond technical expertise, organizations must strengthen critical thinking, collaboration, agility, project management, customer orientation, and AI mastery. Reskilling and upskilling enable organizations to anticipate the evolution of their professions and preserve employability.
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